All Posts by Sylvia

Hey Scottsdale – What is Your Web Design Missing?

website design scottsdale

Here is a quick article I found about things you should consider for your website.

Web design is one of the newer ways a lot of people can make a good amount of profit from in today’s digital age. If you want to learn how to make some web sites so that you can pursue some of your personal endeavors then this article is the place for you.

It is always good to add a favicon to your website. The favicon is a 16×16 image file in the .Ico format. This image is the one you see next to the URL bar, next to the title of the page on an opened tab and is also visible on your bookmarks tab if you choose to bookmark a page. The favicon will help users quickly recognize your page in their browser without reading any text or directly viewing the page.

Free software is great to start with when you’re getting into web design. Costly software is also available, but you can get good results with free tools since you are the main factor in the success of your site. With a little search effort on your part, the kinds of tools you need can be found, and for free.

If you intend to use advertisements on your site as a way to increase your earnings, make sure to maintain an appropriate ratio. Keeping your advertisements at no more than 25 percent of your content ensure your site is not cluttered with too many of them. Just like people would not watch television if it was nothing but commercials, site visitors are less likely to stay on your site if you have too many advertisements.

For your image tags, always try to include a brief description in the ALT attribute. Not only is this good for search engine optimization, but it is also beneficial to the sight-impaired users who rely on screen readers to describe image tag contents. Make your description short and as descriptive as possible.

To help you create good web pages and fix mistakes on your own, learn computer languages. Educating yourself on how a website actually works will help you quickly fix any mistakes. Knowing how to deal with problems on your site will save you time and money, as you will not have to rely on outside help to remedy the situation.

Learning all of the material from this article can be a bit much to take in, if you need to go ahead and read through this article again to make sure you digest all of the information presented. Once you feel confident use the tips from this article to assist you with web design.

If your looking for help with a new website or a website redesign – give us a call.

Video Marketing

youtube seo phoenix

YOUTUBE Video Marketing to
AMPLIFY YOUR BUSINESS

youtube seo phoenixFACTS

● Social Media sites like YouTube and Facebook has changed the future of every business.
● Hundreds of millions of videos are watched every month online or on mobile devices.
● YouTube is monetizing over a billion video views per week globally.
● The number of advertisers using display ads on YouTube increased 10-fold in the past year.
● 94 of Advertising Age’s 100 top advertisers have run campaigns on YouTube and Google Content Network.
● 82% of the population watches video; Only 14% produce them. We are a society of views that are in the infant stages of being producers. Become a producer now!

Basic Overview

SL Designs offers their experience and innovative ideas to business and individuals who are ready to utilize and maximize YouTube. This social marketing program will make sure your video is targeted to your audience and the video will be optimized so it appears on page one of Google for your targeted goal.

Projection / Predicted Outcome

● Get information about your business in a cost-effective manner.
● Your video will be targeted to specific audience’s key terms.
● Traditional print advertising can be thrown away, a YouTube video is accessible 24/7.
● You will be able to effectively market to a massive audience, family, friends, followers, fans and others who are directly or indirectly connected to the people within your business circle.

ROI

● Your video will be on page one of google; reaching your target audience
● Establish your business and brand on YouTube.
● Be positioned to grow your brand and company on one of the largest social media platforms.

FAQ

I don’t have a video 🙁

WE offer white board animations & kinetic word videos.
Your imagination. Having too much to talk about vs staying on a single subject. Keeping the video to 2 – 5 minutes long is the most effective way to appeal to an audience.

What EXACTLY do you offer?

  • Video creation
  • Youtube channel creation & optimization/seo
  • Video ranking
  • Consultation – Yes I will teach you to do it yourself

How do I start?

Just a simple call.

Remember: Once we are working with a client on one keyword we will not work with anyone else for that keyword.

social media fun

social mediaSocial Media is FUN!

Let’s start first with what is social media – it is using social platform to connect with you audience, provide them useful information and ultimately build a relationship.  Main prize is to gain their trust and purchasing dollars.

There are numerous platforms and here is a short list of what I can help you do:

Setting up social media channels

Managing social media presence

Developing a plan for you to manage it yourself

Training

Reputation Management

website creation

What’s the difference between website designer and website creation?

This is my definition:  The websites being offered here are based on pre-designed themes, provided content and images.  Mixed in with some on page SEO and content to keep google happy.

MY GOAL:  Provide high quality websites at an exceptional value.

CHALLENGE:  There are so many choice to be made.  As a result, most people hesitate and fail to have a completed website created.

SOLUTION: Offer customization of select wordpress themes. It streamlines the design process so that your website can be up and running quickly and with few headaches.

RESULT: A high quality website that is on-page seo optimizes and social ready.

Business Website

Package covers just about everything someone would want from a website that will reflect there business.  The site includes the following:

Pages included:

  • Home page – with slider to display images about your business
  • Service page
  • About us page
  • Contact page
  • Testimonal
  • Blog

Features:

  • On-page seo optimized
  • Social buttons installed
  • All pictures used will be seo to your business
    Big Bonuses Include:

Custom video tour of the inside of your site:

  • Showing where things are located
  • How to update your pages
  • How to update your blog

Price: $1000.00  (prices subject to change)

Click to see samples of the sites.  Please note accent colors and layouts can be changed:

Blog

If you’ve ever wanted to start blogging and not sure how to start, this is the package for you. The blog will be set up with the following:

Pages included:

  • Blog
  • About Me
  • Contact page
  • Disclaimers

Features:

  • Social media plugins

Custom video tour of the inside of your site:

  • Showing where things are located
  • How to update your pages
  • How to update your blog
  • Currently any blog style theme you select and purchase can be set up. Only pages indicated above are included in this price.

Price: $500.00  (prices subject to change)

Do I work outside of these select templates?  Of course I do, if the amount of content and pages are the same as the sample site then pricing will be the same.  Otherwise pricing will be billed on an hourly rate.

Call me and let’s talk.

YouTube Launches ‘American Idol’ Search For The Best Teachers | TechCrunch

See on Scoop.itYoutube Seo, Youtube Branding, Video Marketing

This is really interesting and a great development for finding new and innovative ways to teach.  My head can’t help but ponder.  How can compaines and business utlize these concepts to give back educationally while building brand awareness and ideally brand loyalty?  

 

Something to thing about.

:)Sylvia

 

 

YouTube is looking to give some much-needed celebrity status to the most engaging teachers in the world.

See on techcrunch.com

Is Science is Getting Popular on YouTube?

See on Scoop.itYoutube Seo, Youtube Branding, Video Marketing

Regardless of your business there are interesting and popular facts behind it.  If science is popular, then what is the science behind your business?  

 

This could easily be material for your next youtube video.  Allowing you to highlight your knowledge and expertise and connecting with current and future clients.  So don’t just look to “sell”.   View your next youtube video as an opportunity to educate and connect.  

 

Remember quality content has always been key.  So look at the science behind your business for your next video.

 

:)Sylvia

 

By now, many people have seen or at least heard about Bill Nye the science guy and his rant on YouTube about evolution. Although the high hits for his…

See on technology.gather.com

Facebook Fanpages NEW Timelines

Hello. Just a quick post. Facebook is release a new layout for fanpages. The timeline layout that are available for personal facebook pages will now be available for fanpages as of March 30, 2012. As with any change there will be opportunities and challenges to maintain your brand.

One of the major changes I want you all to be awayre of is the cover photo. Facebook has specific things that cannot be included in your cover photo:

coupons — your cover photo cannot be a coupon or a discount offer
do not make it text base
do not infringe on any copyrights
Pricing and purchase information are a no no
Contact info not allowed — this means no email address, website address, or location. This should be included in the About section of your Fan Page
Incentives for users to share or like your post or page, contest, promotion
Call’s to action are a no no — such as “Download this” and “Call Now”

Basically…use an image. Be creative. Limit the text.

If you want to read the ins and outs on some of the things you should do or be aware of to maximize this new format. Here is a great article:
http://mashable.com/2012/02/29/facebook-brand-timelines-changes-marketing/

As always, if you need help you know where to find me 🙂

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